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Mostrando entradas con la etiqueta audiences. Mostrar todas las entradas

Global Audiences Turn to VOA for Coverage on Russia’s War on Ukraine

March 5, 2022

Global Audiences Turn to VOA for Coverage on Russia’s War on Ukraine

As the Russian invasion of Ukraine got underway at the end of February, audiences in Eastern Europe and around the world turned to Voice of America television, radio, websites and social media sites for factual, on-the-ground reporting.

The response from VOA’s audience has been extraordinary. Since the beginning of the invasion on February 23, VOA Russian reports nearly 17 million video views on social platforms, a 159% increase from the previous period, while VOA Ukrainian reports 5.7 million video views, an increase of 87%. VOA Russian garnered more than one million engagement actions across its social media platforms in that time. Traffic to both websites has soared, with VOA Russian’s site growing 146% and VOA Ukrainian’s site increasing 94% since the invasion.

Shortly after VOA Russian set a one-day traffic record across all platforms on February 24, Russian regulators announced their intention to block VOA and other independent news outlets. As a result, not only did the use of circumvention tools suddenly soar in Russia in recent days, but golosameriki.com set another one-day site traffic record on March 3.

Interest in the invasion of Ukraine is not confined to just these two countries. Other regions where VOA broadcasts that are typically disinterested in news from the region are suddenly transfixed. Since the beginning of the invasion, the story has generated 178 million video views and more than 18 million engagement actions, across VOA’s hundreds of social media accounts. For example, reporting on the subject in Africa has generated more than 17 million video views on social media on an account that typically averages about 125,000 views in a similar period. Across Latin America, interest in the story drove the vast majority of the 12 million video views on social media platforms used by VOA Spanish since the invasion, an increase of 125%.

This historic growth is due to the extraordinary work of VOA journalists in covering this story. Responding to the critical need for timely and accurate information, VOA Ukrainian expanded its programming, featuring twice-daily live briefings and dozens of live interactives. As the Russian troops were crossing into Ukraine, VOA Russian was live on the air with two special digital programs featuring reports with people at risk and experts providing analysis. A special edition of Current Time America, and a live feed from the U.N. Security Council generated more than 3 million views on VOA Russian’s Facebook page alone, with the service’s website garnering nearly 2 million views.

Since the Russian invasion, both language services deliver critically important programming daily, including live coverage with simultaneous translations of remarks by President Biden, Secretary of State Antony Blinken, and NATO Secretary-General Jens Stoltenberg , U.S. lawmakers’ reactions, special live discussion shows, and reports from Ukrainian diaspora protests in New YorkWashingtonLos AngelesSeattleMiami and London in support of Ukraine.

“The Voice of America offers audiences in eastern Europe accurate reporting from the ground and access to a balanced, comprehensive coverage on how the conflict resonates in the U.S. and around the world” says Acting VOA Director Yolanda Lόpez. “True to its history and mission, VOA is providing the people of Ukraine and Russia, as well as all its worldwide audience, reliable news in this critical time in history.”

Audiences turn to RFE/RL for truthful reporting about Russia’s invasion of Ukraine

February 25, 2022

As the world awoke to unprovoked war in Europe, audiences turned to Radio Free Europe/Radio Liberty (RFE/RL) for breaking news and analysis of the escalation. With journalists across the region and RFE/RL’s UkrainianBelarusRussian, and Current Time networks providing on-the-ground coverage, RFE/RL is uniquely positioned to provide the facts to audiences across the region that are being bombarded by Kremlin disinformation.

  • RFE/RL’s networks recorded 13 million page views on their websites on February 24, representing a 159 percent increase over the previous day and a 248 percent increase over the same day one week before (February 17).
  • RFE/RL Ukrainian Service websites, which include content for audiences in Crimea and Donbas, alone recorded 4.7 million page views yesterday, a 313 percent increase over the previous day and 557 percent rise over the same day one week before.
  • Current Time’s live coverage of the early hours of the invasion was viewed more than 10 million times across social platforms, including YouTube and Facebook, reflecting a 25-fold increase over the same day the previous week for Current Time’s morning show.

Jamie Fly, President of RFE/RL, spoke of the importance of providing uncensored news and information and condemned Russia’s aggression: “With Russia’s illegal invasion of Ukraine, our mission to share the facts with audiences that are denied that truth by their governments or that need independent information during a crisis is more important than ever.”

“Vladimir Putin initiated an unprecedented act of war against Ukrainian democracy today, but he has been assaulting the rights of the Russian people and undermining democracies for decades. We will continue to report the truth about him and the Kremlin’s lies and fabrications to our audiences in Russia, Ukraine, Belarus, and throughout the region during this critical moment.”

RFE/RL is staying close to the story, offering comprehensive, around-the-clock reporting from our journalists on all aspects affecting our audiences during this conflict. This includes coverage of events Russian authorities would rather ignore, such as the outbreak of anti-war protests across Russia, damage to civilian apartment buildings in Kharkiv as a result of Russian bombardment, and massive traffic jams caused by civilians trying to flee the attack on Ukraine’s capital, Kyiv. RFE/RL continues to counter Russian propaganda through our services’ live videos, in-depth reports and analysis, podcasts, photo galleries, maps, infographics and real-time blogging.

To stay up to date on the latest developments, follow RFE/RL’s Live Briefing: Ukraine Under Attack – updated throughout the day. Several RFE/RL services, including the UkrainianBelarusianRussian and Current Time networks, are also live blogging the invasion, and RFE/RL has also created a list of its most relevant Twitter feeds.

In response to intensified attempts by Russia’s media monitoring agency Roskomnadzor to keep Russian audiences from accessing factual reporting on the invasion, RFE/RL’s Russian ServiceTatar-Bashkir ServiceCrimea.Realities, and Current Time units are educating their audiences on a variety of means to bypass online censorship and safely access information. Such efforts to ensure access to RFE/RL content are especially relevant given Roskomnadzor’s recent attempts to force RFE/RL to take down content tied to corruption investigations by jailed opposition leader Aleksei Navalny’s team.

About RFE/RL

Radio Free Europe / Radio Liberty is a private, independent international news organization whose programs — radio, Internet, television, and mobile — reach influential audiences in 23 countries, including Russia, Ukraine, Iran, Afghanistan, Pakistan, the republics of Central Asia and the Caucasus. It is funded by the U.S. Congress through USAGM.

Opening America to audiences across the Middle East

January 6, 2022

Opening America to audiences across the Middle East

The Middle East Broadcasting Networks, Inc. (MBN) is launching three new projects that showcase America and Americana to audiences across the Middle East and North Africa.

Alhurra Television’s America-The Melting Pot explores the different cultures from around the world that make up this country. The program highlights how those who came to the U.S. integrated their cultural heritage into the fabric of America, through their food, traditions and even the people themselves. Each week the program profiles a different region of the world and explains how its culture has become intertwined in shaping America what it is today. America-The Melting Pot airs Fridays at 16:00 (all times GMT).

Huna America is a twice-weekly magazine show on Sawa Radio. The first half of each episode highlights an important news story that is occurring in the U.S. with expert analysis.  The second half of the program features the technological, educational and social aspects of life in America with reports from across the nation. Listeners will get insights into the U.S. and be able to see the similarities and differences to their own country. Huna America airs Saturdays and Sundays at 18:00.

MBN’s latest podcast, “American Highlights” is a weekly look into America, its culture and people. Each Thursday a new episode will interview people from across the country who can illuminate America’s history and how it impacts contemporary issues facing the U.S. The episodes will narrate and elucidate what makes America unique.

“For some in the region, their only exposure to the U.S. is the latest statement from the White House or what they see in movies. These programs and podcast show the true America and provide a better understanding of the history and people that make up this country.  Audiences can see and hear for themselves in Arabic, different aspects of the U.S. and Americana,” stated MBN Acting President Hassan Shwiki. MBN manages and oversees Alhurra Television and Sawa Radio. “These shows exemplify the part of MBN’s mission to broadcast accurate and objective news and information about the U.S. and we are providing this content through different outlets so that audiences can access the information in the format they prefer.”

These new projects enhance MBN’s current programming that highlights U.S. news and policy issues including Alhurra’s From the Capital, Decision Capital and Inside Washington.

About MBN

The Middle East Broadcasting Networks is a non-profit corporation is financed by the U.S. Government through a grant from USAGM. MBN operates Alhurra Television, an Arabic-language television network that broadcasts to 22 countries in the Middle East and North Africa via satellite, as well as Alhurra-Iraq Television. MBN also operates Okay, radio and its two dedicated streams, one to Iraq and the other to the Levant. It is available via FM throughout these two areas and provides more than 15 hours of news and information daily on each stream.

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